It's been quite some time since we last discussed Ubisoft, and now, with the upcoming release of Assassin's Creed Shadows next Thursday, the stakes are higher than ever. The success of this game could be pivotal in shaping the future of the entire corporation.
Today, Ubisoft's official channel released a new video dedicated to Assassin's Creed Shadows. While you might expect this to be the launch trailer, it's labeled as a TV commercial, which sparks some curiosity. The video itself is not the problem; it's smooth, cinematic, and visually striking. The concern lies in Ubisoft's strategy of seemingly favoring traditional media over digital platforms. While there's nothing inherently wrong with this approach, uploading a TV ad to their YouTube channel raises some eyebrows. It might seem like nitpicking, but this choice doesn't exactly instill confidence in the game's release.
However, let's set aside the speculation. The video effectively highlights the distinct gameplay and combat styles of the two main protagonists. The depiction of Japan is breathtaking, but one shouldn't judge the entire game based on a one-minute cinematic. We'll have to wait until the release to truly assess Assassin's Creed Shadows.