Saudi Arabia Enlists LeBron James, Kevin Hart for Ad

• Dream Games has launched a high-profile advertising campaign for its new title, Royal Kingdom, featuring a star-studded cast.
• Celebrities including LeBron James and Jimmy Fallon appear in their own dedicated commercials for the game.
• The campaign aims to replicate the massive success achieved by its predecessor, Royal Match.

If you've spent any time on YouTube recently, you've likely seen advertisements for Dream Games' Royal Match. The endless adventures and near-death experiences of King Robert have significantly boosted the popularity of this match-three puzzle game. Now, its successor, Royal Kingdom, is adopting a different approach with a celebrity-backed advertising blitz.

While celebrity endorsements are commonplace, Dream Games is covering a wide range of audiences with its latest commercials. Whether it's LeBron James' famous love of reading being used to hide a secret session of Royal Kingdom, or Kevin Hart hiring an entire acting school to take over his roles so he can play more, the campaign is diverse.

Royal Kingdom is the follow-up to the highly successful Royal Match, which was a major hit for Dream Games. This new marketing push is clearly designed to attract players beyond the traditional match-three gaming audience.

Although Dream Games' success might not yet rival industry giants like King, the creator of Candy Crush, the company has been steadily building its presence in the mobile gaming space for several years. While other celebrity collaborations, such as Supercell's Clashamania with the WWE, often focus on a specific niche, Dream Games is casting a much wider net.

From a business perspective, Royal Kingdom and Royal Match are currently major success stories for Turkey's gaming industry. Beyond commercial success, features like offline gameplay have resonated strongly with players worldwide.

If you find Royal Kingdom isn't challenging enough for you, don't worry. We've compiled a list of the top 25 best puzzle games available on iOS and Android. No matter your skill level, you're sure to find a game that will test your mind.